My style boutique hotel

Visual Identity Design | User Interface Design

THE BRIEF

To brand my style boutique hotel, which includes:
1) Logo
2) Business card
3) Website and app
4) Collatorals


THE IDEA


After doing some research on existing hotel logos, I thought of creating something using initials and even making sense out of it. The logo is in the form of ‘MS’ which is short form for ‘My Style’. When you carefully look at the logo, you will see ‘M’ is in the form of a house and ‘S’ is in the form of waves as the hotel is located in the vicinity of the beach. I wanted the logo to be minimal so that it can be used as favicon too.

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2021 | Designed by Akshita Kalra